.Interethnic stress position a significant barrier to the socioeconomic development of minority groups. This paper explores the efficiency of academic entertainment (or even edutainment) in marketing interethnic harmony. We executed a cluster randomized area experiment involving over 3,300 homes all over 120 polyethnic communities in Bangladesh. Our company discover that sharing relevant information with a docutainment designed to inform the ethnically prevalent Bengalis concerning the cultural adolescence Santals in polyethnic villages enhanced the indigenous majority's prosociality toward adolescences. Making use of emotion-detecting software to assess facial expressions during the movie checking out shows that sympathy played a substantial role in this particular method. On the other hand, we do certainly not discover any effect on the occurrence of bad fashions and inequitable viewpoints towards minorities. Furthermore, our team find that targeting network-central people along with the intervention generated huge beneficial spillovers on others within villages, featuring Santals. Our team even more support these results via village-level management records presenting a decrease in cops issues in procedure towns. Five months after the intervention, our company conducted an informal job field experiment involving 720 randomly selected attendees from the primary treatment. In this casual work job, pairs of indigenous large number and also minority attendees mutually created newspaper bags for a regional supplier under a piece-rate compensation plan. We discover treatment results on productivity for both nationalities. For the indigenous large number, direct exposure to edutainment triggered much higher efficiency, perhaps through improved prosociality towards minorities. One of the cultural minority, reciprocity or even peer pressure seems to discuss their noticed efficiency gains. In general, our lookings for display the energy of edutainment as well as social networks in advertising compatibility within multiethnic neighborhoods.